Widespread angry reactions followed after a top
Airbus official hinted at stopping Airbus A380 super jumbo from 2018 because of
poor sales.
Airbus Chief financial officer Harald Wilhelm
started the speculation frenzy when reports emerged that he had told investors
Airbus might have to discontinue the plane unless it can invest in improvements
to make it more attractive to customers. Although analysts and rivals have
suggested it for some time, it was the first time the manufacturer had talked
publicly about the humiliating possibility.
The prospect of the European plane-maker sent
shockwaves through the aviation industry and triggered a major fall in the
company’s share price.
He said the A380 manufacturing programme would break
even next year but not into 2018 without new engine types. That decision on the
engine has to be made soon, because it would normally take about four years –
and $2bn – to develop.
Sales of the A380 have been sluggish because of a
limit to the number of routes where a 500-seater is needed. No airline has
ordered A380s at all this year, while in July, the Japanese carrier Skymark
Airlines cancelled the six it had ordered.
Emirates airline president Sir Tim Clark said
yesterday he had protested to Airbus about the comments. His airline has 56
A380s in its fleet, according to its website, and has 140 more on order.
Emirates is by far the most committed to the model.
Airbus management tried to undo the damage its
finance director’s words had caused as they watched shares in the company fall
a further 4.5 per cent on top of the previous day’s 10 per cent caused by a
profit warning.
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