India’s premium hotel chains will
promote medical tourism as it emerged one of the most dependable business segments
in the country.
Major Hotel chains such as Hyatt,
Hilton, Ramada, Crowne Plaza and The Leela offer special facilities, packages
and customised services to woo such customers.
Business from medical tourism has been
growing by more than 25% every year at a time when overall slowdown impacted
the flow of business and leisure travellers.
According to a study by Assocham,
medical tourism in India is set to grow into a Rs 12,000-crore industry by 2015
with more than 45 lakh people expected to visit the country for treatment due
to much lower cost of surgeries than western countries. The segment's growing
business potential has prompted hotel chains to set up properties near
prominent specialty hospitals.
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